Web Development / Internet Marketing Blog

Web Development / Internet Marketing Articles for : May 2011

Embracing Social Commerce (Part 1)

By: Hagen Rode

Date: 16 May 2011

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Firstly, what is it? “Social Commerce” stems from the integration of e-commerce and social media in the form of: forums, social shopping tools and apps, and online ratings and product reviews written by and for one’s peers. Essentially, consumers have shifted the interaction of the in-store shopping experience to that of the online experience.

Tags: news | e-commerce | internet marketing